Ep. 204: Scared Money Doesn't Make Money: The Donor Relationship Truth Nobody Says Out Loud

EPISODE 204

Scared Money Doesn't Make Money: The Donor Relationship Truth Nobody Says Out Loud

 

About the Episode:

What's the real difference between a donor who gives once and disappears and one who goes to bat for your organization in rooms you've never been in?

In this conversation, I sit down with Jaz' Vick, Managing Director of Development at One Goal Georgia, a pastor, and one of the most genuinely gifted relationship builders I've ever met. We dig into what it actually means to fundraise from a place of connection instead of transaction, why assumptions about donor capacity destroy trust faster than almost anything else, and the simple habits that have made Jaz' one of the most effective development professionals in the sector. We also talk about what scared fundraising costs organizations, what great leadership actually looks like for a development team, and why the next generation of donors gives Jaz' so much hope for the future of philanthropy. This one is equal parts tactical and deeply human, and I think you'll feel it.

Topics:

  • Why transactional fundraising destroys donor trust, and what relationship-based fundraising actually looks like in practice

  • The simple 10-second habit that has changed Jaz' donor relationships  

  • How to build deep donor relationships at scale without burning out

  • Why assumptions about donor capacity are one of the fastest ways to breach trust

  • What strong ED support looks like for a development team, and what it doesn't

  • Scared money doesn't make money: how fear-based fundraising keeps organizations stuck in the same cycle



It’s not your stories—it’s how you’re telling them. If your amazing work isn’t getting the attention (and donations) it deserves, it’s time for a messaging shift. The Brave Fundraiser’s Guide guide gives you 10 done-for-you donor prompts to make your message impossible to ignore. Get it for free here! https://christinaedwards.krtra.com/t/xKuLs6tOiPZa


Christina’s Favorite Takeaways:

  • “The world moves by relationships.” Jaz’

  • “If you're not building relationships, and you're only showing up when it's time to ask, you're missing an opportunity to have a greater impact.” Jaz’

  • “Whenever you think about somebody, reach out.” Jaz’

  • “If you learn the depth of relationships, then you don't get into the transactions, and you don't get into the frenetic energy. You allow what's supposed to be there as you do the work to come to life and to flourish.” Jaz’

  • “Assumptions can break trust or breach trust because you're not taking the time to really recognize the totality of the story.” Jaz’

  • “As a fundraiser, I try to move from an abundance mindset.” Jaz’

  • “There are going to be some people who are able to give more, there are some people who are able to give less, but across the board, people are still making money; so find those people.” Jaz’

  • “Nonprofit leaders would do well if they just embrace that there's a what that we're after, and then aim for the who to get you along the next leg of your journey, not the who to be there forever.” Jaz’

  • “Scared money doesn't make money. No money, no mission; no mission, no money.” Jaz’

  • "Just because it's simple doesn't mean it's easy." Christina

  • Don't hold so tightly to the donors you have to fulfill a growth goal; it's about bringing more people into your pipeline." Christina

Live on purpose with purpose.
— Jaz' Vick

ABOUT Jaz':

Jaz’ is a husband, father and mission driven changemaker who has spent over a decade building community, advocating for meaningful change. Jaz’ earned his Sociology degree from Georgia State and went on to earn his Master’s degree from the McAfee School of Theology at Mercer University. His love for people and community are evident through his work as both a Pastor and philanthropy professional as works to connect people’s passion with their pockets.

Connect with Jaz':

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You Get To Have Purpose And Profit. I’ll Show You How.