Leverage the Power of Influencer Marketing for Nonprofits

Are you battling how to stand out on social media? Are you frustrated with DIY-ing your strategy and tired of over-asking the same group of Instagram followers or donors to support your cause?

Honestly, it’s nearly impossible to stand out online if you don’t have a sustainable strategy and marketing plan tailored to your business. The solution to raising your visibility and your revenue is much simpler than you think.

Unlocking Donor Loyalty: Skyrocket Your Income with Engaging Emails

There are so many nonprofits, organizations, and even consultant entrepreneurs with many email subscribers - but they're not emailing their list as often as they should, and the emails need a total makeover.

10 Lessons from My Interview with Mariah Coz

I recently sat down for a conversation with my coach and mentor, Mariah Coz. She shared so many golden nuggets that are too good not to share!

Online Marketing, MindsetChristina EdwardsMarch 20, 2023Instagram stories, Social media marketing, Marketing nonprofits, fundraising, fundraising online, nonprofit marketing plan, giving Tuesday, social fundraising, online appeals, direct mail appeals, donor appealsComment

2023 Must Reads for Genius Changemakers

This past year I’ve read and listened to life-changing books and audiobooks, and it’s time to share my favorite books for consultants, nonprofit leaders, and social changemakers like you!

Online Marketing, MindsetChristina EdwardsJanuary 9, 2023Instagram stories, Social media marketing, Marketing nonprofits, fundraising, fundraising online, nonprofit marketing plan, giving Tuesday, social fundraising, online appeals, direct mail appeals, donor appeals, jeff henderson, gary vee, celeste ng, adam grantComment

3 Marketing Mistakes that mission-driven leaders make (and what to do instead)

Sometimes you know you’re missing the mark, but it’s tough to pinpoint quite how. Luckily for you, here are some easy fixes to help you reach your fundraising goals and reach more people!

business coaching, Online Marketing, MindsetChristina EdwardsSeptember 23, 2022marketing, Marketing non-profit, nonprofit, mission driven, marketing mistakes, donor appeals, Atlanta nonprofit, atlanta, ethical storytelling, online appeals, Building Relationships, donors, social impactComment

3 Way to Show SOCIAL PROOF on Your Fundraising Pages

Does your fundraising page feel like a snooze-fest? Or worse, does it look like it could be for any fundraiser for any nonprofit? Maybe you’re onto yourself and know it feels generic, but aren’t’ sure how to fix it. Read on…

Fundraising, Social MediaChristina EdwardsMay 25, 2022fundraising online, Instagram stories, Social media marketing, Marketing nonprofits, fundraising, nonprofit marketing plan, giving Tuesday, social fundraising, online appeals, direct mail appeals, donor appealsComment

15 Essential Reads for every brilliant changemaker

This past year I’ve listened to some life-changing podcasts and audiobooks, and dog-eared the pages of my new favorites. With that said, here’s my list of favorite reads of the year…. with a caveat!

Online Marketing, MindsetChristina EdwardsNovember 29, 2021Instagram stories, Social media marketing, Marketing nonprofits, fundraising, fundraising online, nonprofit marketing plan, giving Tuesday, social fundraising, online appeals, direct mail appeals, donor appealsComment

My Favorite Detective Show's Ultimate Storytelling Hack (that works for every brand!)

There’s no spoilers in this blog, but just to say if you haven’t watched Only Murders in the Building, do it!

Martin Short is a gem -- it's worth the watch just to see him and Steve Martin banter. So good.

Online Marketing, Social Media, FundraisingChristina EdwardsOctober 28, 2021Instagram stories, Social media marketing, Marketing nonprofits, fundraising, fundraising online, nonprofit marketing plan, giving Tuesday, social fundraising, online appeals, direct mail appeals, donor appealsComment

Ethical Storytelling on Social Media [5 Lightbulb Moments]

And so, this panel about Ethical Storytelling on Social Media was born. If you're a passionate social entrepreneur, nonprofit leader, or supporter, this conversation is for YOU.⁠

Social MediaChristina EdwardsAugust 30, 2021Instagram stories, Social media marketing, Marketing nonprofits, fundraising, fundraising online, nonprofit marketing plan, giving Tuesday, social fundraising, online appeals, direct mail appeals, donor appeals, ethical storytelling, social impact Comment

3 Ways to Show "Social Proof" on Your Fundraising Pages

Here's The #1 Thing You Need To Have On ANY Online Fundraising Or Sales Page, That I See Missing Again And Again! Whether you're selling a product, monthly giving program, or tickets to an event/fundraiser, there's a big mistake I see over and over again sales pages.

Online MarketingChristina EdwardsJuly 20, 2021Instagram stories, Social media marketing, Marketing nonprofits, fundraising, fundraising online, nonprofit marketing plan, giving Tuesday, social fundraising, online appeals, direct mail appeals, donor appealsComment

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