Why Givebutter Is My Preferred Fundraising Tool for SPRINT Campaigns™

If you’re a nonprofit founder, running your organization solo, or working with a very small team, your fundraising technology should make it easier to raise money—not give you another system to wrestle with.

Because here’s what I see all the time: an organization has the mission. They have the story. They have people who want to support their work.

And then the donor gets to the donation experience.

The page is clunky. The checkout takes too many steps. The payment options are limited. The campaign doesn’t feel exciting or urgent.

Every extra step creates friction. And friction gives a potential donor another opportunity to say, “I’ll come back to this later.”

That’s exactly why Givebutter is my preferred fundraising platform for The SPRINT Method™.

Your Fundraising Tech Should Help People Say Yes

There are a LOT of fundraising platforms out there, and I’ve tried many of them. So have my clients.

For organizations running the kind of fast, focused digital fundraising campaigns I teach inside The SPRINT Method™, I keep coming back to Givebutter for one major reason:

The donor experience.

Your donors shouldn’t have to work to give you money.

They shouldn’t have to hunt for the donation button, navigate a clunky form, or abandon their preferred way to pay just because your technology hasn’t caught up.

A great fundraising campaign creates momentum. Your technology should support that momentum all the way through the donation.

Reduce the Friction Between “I Want to Help” and “I Donated”

This is one of the biggest reasons I recommend Givebutter.

Think about how people pay for things in the rest of their lives. They’re accustomed to quick, convenient digital payments and streamlined checkout experiences.

Then they arrive at a nonprofit donation page and suddenly they’re being asked to jump through hoops.

No, thank you.

When someone is inspired enough to give, make giving ridiculously easy.

Givebutter supports multiple modern payment methods, helping you create a smoother path from “Yes, I want to support this” to “Done.”

That matters because the goal isn’t simply getting people onto your campaign page.

The goal is conversion.

Your CRM's Donation Form Isn't Automatically Your Best Campaign Tool

This is where I occasionally get some pushback.

“But Christina, we already have a CRM.”

Great!

That doesn’t necessarily mean you have to use its donation form for every campaign you run.

We have clients using other CRMs and donation tools who still use Givebutter for their SPRINT campaigns.

Why?

Because a CRM and a high-converting campaign experience are not necessarily the same thing.

You can keep the systems that work for your organization while choosing the tool that gives a particular fundraising campaign the best chance to succeed.

Your technology should serve your fundraising strategy—not dictate it.

High-Impact Campaign Pages Matter

A SPRINT campaign is designed to be focused.

There’s an urgent need.

There’s a clear goal.

There’s a compelling story.

And there’s a specific reason for donors to act now.

Your campaign page needs to reinforce all of that.

This isn't the place for seventeen different programs, six calls to action, your organization's entire history, and a donor who has to play detective to figure out why you're asking for money.

The page should make the campaign feel alive and make the next step obvious.

That’s another reason I like Givebutter for SPRINT campaigns: you can create a dedicated, high-impact campaign experience rather than relying on a generic donation form buried somewhere on your website.

Starting Small? Your Fundraising Platform Can Actually Be Free

This is especially important for the founders, solo-operated nonprofits, and small teams I work with.

When you're building toward your first major revenue milestones, every new tool can feel like another decision:

Can we afford it? Do we need it? Are we signing another contract? Are we actually going to use this thing?

Here's one of the biggest reasons I recommend Givebutter:

The core Givebutter platform is free.

You can create campaigns, donation forms, and fundraising pages without adding another monthly bill. 

Givebutter uses optional donor tips to help support the platform. When optional tips are enabled, Givebutter's current pricing model allows your organization to pay $0 in platform fees and $0 in payment processing fees, so you receive 100% of the intended donation. Donors can choose whether they want to leave a tip, and they can change or remove it during checkout.

Start with the tools you need. Raise the money. Grow the organization. Then decide what else you need next.

That's exactly the kind of simplicity I want for organizations inside The SPRINT Method™.

Why Limited Payment Options Could Be Keeping Your Funding Stuck

Sometimes organizations accidentally create a worse donor experience in an attempt to keep fundraising simple.

They'll say:

We only accept checks.

Or:

Just send it through PayPal.

But your donors are accustomed to paying for things quickly. They use credit cards, digital wallets, Apple Pay, Google Pay, Venmo, PayPal, and ACH—and your donation experience should meet them where they already are. Givebutter currently supports all of these payment methods.

Because every extra hoop you ask a donor to jump through creates another opportunity for them to say, “I'll do this later.”

And we know what happens to “later.”

When someone is ready to give, make giving ridiculously easy.

That's another reason I like Givebutter for SPRINT campaigns. We're already doing the work to create the urgency, tell the story, make the ask, and get someone excited about giving.

I don't want the technology becoming the reason we lose them at checkout.

You Can Start Simple—and Grow From There

You also don't have to use every feature on day one.

Start with what you need.

Build your campaign.

Connect your payment processing.

Create the donation experience.

Start bringing donors in.

Then, as your organization grows, you can explore the additional functionality available to you, including donor contacts, email and text engagement, transactions, payouts, and other tools.

You don't need to master another complicated platform before you're “allowed” to fundraise.

Figure out the essentials. Get the campaign running. Learn. Repeat.

That's the philosophy behind SPRINT, too.

The Tool Isn't the Strategy

Givebutter isn't going to magically raise $10,000 for you because you created an account.

No fundraising platform will.

You still need the story.

You still need the strategy.

You still need the urgent reason to give.

You still need to make the ask.

And you still need to actually launch the campaign.

But when all of those pieces are working, the last thing I want is for outdated or clunky technology to become the reason a donor doesn't complete their gift.

Great strategy + great donor experience = a much stronger fundraising foundation.

Why Givebutter + The SPRINT Method™ Work So Well Together

The SPRINT Method™ is built around creating focused, repeatable fundraising campaigns without months of planning, giant teams, or dozens of unnecessary moving parts.

That's why Givebutter is my preferred tool for SPRINT campaigns.

The goal is simplicity.

Create the campaign. Make the case. Remove friction. Give people a reason to act. Make it easy to donate.

Then learn from what worked and do it again.

Because especially when you're a founder or running a nonprofit with a tiny team, you don't need more fundraising complexity. You need a system—and technology that can keep up with it.

Ready to Build Your Next SPRINT?

If you're ready to create focused fundraising campaigns designed to raise more without adding more chaos to your organization, The SPRINT Method™ will show you how.

And when you're ready to build the campaign itself, Givebutter is the fundraising platform I recommend to help create a simple, donor-friendly experience from first click to completed gift.

Simple strategy. Less friction. More opportunities for donors to say yes.