10 Game-Changing Fundraising Truths (That Actually Work)
Celebrating Over 100 Episodes (And One Client’s $5K “Oops, We Didn’t See That Coming” Win)
When a Purpose & Profit Club® member hit their entire revenue goal before month-end—plus landed a surprise $5K annual sponsor from an online event they almost didn’t host—it proved something:
Old-school fundraising rules are dead.
Their secret? The same 10 lessons I’ve seen fuel every record-breaking nonprofit, social entrepreneur, and leader I’ve coached. If you’re ready to:
2X campaigns without 2X effort
Turn lukewarm donors into superfans
Replace exhaustion with easy (yes, really)
Bookmark this. Let’s dive in.
10 Nonprofit Growth Hacks (No Cultivation Cycles Required)
1. Partnerships > Cold Outreach
Scaling from $500K to $1M isn’t about hustling harder—it’s about leveraging other people’s audiences. Your Social Street Team® could be:
Local businesses (sponsorships = free marketing)
Digital influencers (that food blogger with 200K followers? Align missions)
Volunteers-turned-ambassadors (they’ll fundraise for you)
Try this: Replace “How do we find new donors?” with “Who already has our ideal donor’s trust?”
2. Unwavering Belief = Unstoppable Revenue
Two mindsets:
“I hope this campaign works…” → Tepid results
“This will fund our $1M food bank expansion.” → Magnetic confidence
Data point: Organizations that declare goals publicly (“We’re raising $X by DATE”) attract 3X more unexpected opportunities (like that $5K sponsor).
3. Ask Your Damn Friends
An executive director’s best friend called her out: “You never asked me to donate!”
Truth: Your inner circle wants to support you. Stop protecting them from your mission.
4. Ditch the 12-Month Cultivation Cycle
Donors don’t want:
❌ 6 coffee meetings
❌ 12 “nurture” emails
❌ A handwritten note before you finally ask
They want:
✅ Clear impact + a frictionless “Yes” (Example: SPRINT Method™ clients close $10K gifts in days, not years.)
5. Marketing Should Feel Easy
One Club member tripled their email list and doubled revenue by:
Telling relatable stories (not “official” org-speak)
Automating donor nurture sequences (set it once, revenue for life)
Letting their Street Team amplify them (vs. grinding alone)
Pro tip: If your tech stack feels like a part-time job, DM me. I’ve demoed 50+ tools—I’ll tell you which to use/trash.
6. Adopt a 5-Year-Old’s Iron Will
My daughter practiced monkey bars daily until her hands bled. Then she fell, sprained her wrist… and was back the day her splint came off.
Fundraising parallel: The leaders hitting $1M+ treat “no” like a “Not yet”—not a full stop.
7. Stop Plugging Leaks. Go Upstream.
Example: Instead of hiring more staff to field donor complaints, one org automated their thank-you emails. Result? 80% fewer “Where’s my receipt?” calls.
Your move: Audit where you’re reacting vs. redesigning.
8. Objections = Your Secret Weapon
“Let me think about it” isn’t a no—it’s a “Tell me more”.
Script we use in the Club:
“Totally get it! What’s the biggest factor you’re weighing?”
(Listen → Address concern → Re-ask.)
9. People Want to See You Win
Write every email as if your donor is thinking:
“I’ve been WAITING for you to ask!”
Shift:
From: “Sorry to bug you…”
To: “You’re the exact person who can make this happen.”
10. Mindset Isn’t Fluff—It’s Fuel
At the Boys & Girls Club conference, I spotted Al Roker. Two choices:
“He’s too famous—don’t bother.”
“This’ll be a fun story!” (Spoiler: He was lovely.)
Your fundraising version:
Limiting belief: “Major donors won’t give in this economy.”
Unstoppable belief: “My case is urgent—and I know who can help.”
Your Gold Medal Move
These 10 lessons work—but only if you apply one today.
Pick your leverage point:
Claim a bold goal publicly (Comment below: “We’re raising $[X] by [DATE]”).
Text a friend: “Can I share an opportunity to support our work?”
Join the Purpose & Profit Club®—our members average 2X their next campaign in 90 days with these exact frameworks.